A study Advertising in four unforgettable years. With lots of inspiring people and teachers. Starting by loosing the “inside the box thinking” of former studies, towards thinking outside the box and beyond. Ending with a smashing graduation year. With an internship in Amsterdam, getting to know the Advertising business and picking up as much as I could. To finally show off with all the things I learned and taught myself in three graduation assignments.
Title: BACHELOR OF DESIGN
Major: FORECASTING, CREATIVE MARKETING AND COPYWRITING
Roy was privileged to participate in a exchange program at the School of Visual Arts for one semester. Spring semester, five months, one word Amazing (set aside the expenses). SVA enriched his creative process in many ways. Such as pushing his mind to go beyond, thinking without a heading, (the cliché) killing his darlings, translating an idea into print before going 360º and much more.
Where it all began. Back then I could not decide which direction to go in the creative business. So I chose a creative study with a wide range of arts. Getting to know the ins and outs made it easier to decide which creative path to take. Advertising it was and still is today!
Title: GRAPHIC DESIGNER